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Viac o knihe
Teaches web designers and developers how to create websites and applications that appeal to our innate natural responses as humans. Author Victor Yocco, a researcher on psychology and communication, introduces the most immediately relevant and applicable psychological concepts, breaks down each theory into easily-digested principles, then shows how they can be used to inform better design.
Nákup knihy
Design for the Mind:Seven Psychological Principles of Persuasive Design, Victor S. Yocco
- Jazyk
- Rok vydania
- 2016
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