Flip

Viac o knihe

The book explores the concept of "flipping," highlighting how successful business leaders think counterintuitively and boldly challenge conventional norms. Peter Sheahan, a prominent figure in consulting and speaking, shares insights on how top organizations and individuals set themselves apart from competitors by embracing innovative strategies. Through this approach, readers can learn to adopt a mindset that encourages differentiation and proactive decision-making in their own business practices.