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Interactive broadband media

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  • 177 stránok
  • 7 hodin čítania

Viac o knihe

Interactive broadband services are currently in the process of being transformed into a new communications standard for all households. This book provides a unique overview and serves as a guide for companies faced with the evolution from traditional media to the new world of interactive broadband media. The challenge here is to achieve a good return on high initial investments. The authors provide actual examples of business models that are successful in the long term.

Nákup knihy

Interactive broadband media, Nikolaus Mohr

Jazyk
Rok vydania
2001
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Titul
Interactive broadband media
Jazyk
anglicky
Vydavateľ
Vieweg
Rok vydania
2001
Väzba
pevná
Počet strán
177
ISBN10
3528057815
ISBN13
9783528057817
Série
Anotácia
Interactive broadband services are currently in the process of being transformed into a new communications standard for all households. This book provides a unique overview and serves as a guide for companies faced with the evolution from traditional media to the new world of interactive broadband media. The challenge here is to achieve a good return on high initial investments. The authors provide actual examples of business models that are successful in the long term.