Miláčik čitateľov je práve vypredaný
Parametre
- 246 stránok
- 9 hodin čítania
Viac o knihe
Must-read for managers on a powerful branding tool of the future. Up-to-date cases from the business world, plenty of illustrations and easy-to-use tools. Recommended by managers of top international firms. Covers both the internal and external benefits of storytelling for a business company. Danish version sold more than 2000 copies.
Nákup knihy
Storytelling, Klaus Fog, Christian Budtz, Baris Yakaboylu
- Jazyk
- Rok vydania
- 2004
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- (pevná)
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- Titul
- Storytelling
- Podtitul
- Branding in Practice
- Jazyk
- anglicky
- Autori
- Klaus Fog, Christian Budtz, Baris Yakaboylu
- Vydavateľ
- Springer
- Rok vydania
- 2004
- Väzba
- pevná
- Počet strán
- 246
- ISBN10
- 3540235019
- ISBN13
- 9783540235019
- Série
- Hodnotenie
- 3,9 z 5
- Anotácia
- Must-read for managers on a powerful branding tool of the future. Up-to-date cases from the business world, plenty of illustrations and easy-to-use tools. Recommended by managers of top international firms. Covers both the internal and external benefits of storytelling for a business company. Danish version sold more than 2000 copies.