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The Mission Statement Book

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America's most successful companies from Ben & Jerry's to Federal Express to General Motors, rely on their mission statements for essential vision and guidance. In what the Washington Post has hailed as a "landmark" volume, Jeffrey Abrahams offers a selection of over 300 mission statements from America's top companies and provides detailed advice on how to craft one to suit the needs of your organization.

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The Mission Statement Book, Jeffrey Abrahams

Jazyk
Rok vydania
1995
Väzba
(mäkká)
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3,5
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Titul
The Mission Statement Book
Jazyk
anglicky
Vydavateľ
Ten Speed Press
Rok vydania
1995
Väzba
mäkká
ISBN10
0898156807
ISBN13
9780898156805
Série
Štítky
Byznys
Hodnotenie
3,5 z 5
Anotácia
America's most successful companies from Ben & Jerry's to Federal Express to General Motors, rely on their mission statements for essential vision and guidance. In what the Washington Post has hailed as a "landmark" volume, Jeffrey Abrahams offers a selection of over 300 mission statements from America's top companies and provides detailed advice on how to craft one to suit the needs of your organization.