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Viac o knihe
An examination of the principles and practices of communication as applied in political campaigns. It analyzes and discusses topics such as communicative styles and strategies, categories of advertising, advertising campaigns, mass media consumption and research, and public speaking
Nákup knihy
Political Campaign Communication, Judith S. Trent, Robert V. Friedenberg
- Jazyk
- Rok vydania
- 2000
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- Titul
- Political Campaign Communication
- Jazyk
- anglicky
- Vydavateľ
- Praeger
- Rok vydania
- 2000
- Väzba
- mäkká
- Počet strán
- 385
- ISBN10
- 0275964051
- ISBN13
- 9780275964054
- Série
- Hodnotenie
- 3,5 z 5
- Anotácia
- An examination of the principles and practices of communication as applied in political campaigns. It analyzes and discusses topics such as communicative styles and strategies, categories of advertising, advertising campaigns, mass media consumption and research, and public speaking