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This reader is based on the structure of the very successful IESEG International Management School programme on international management. It includes a global focus representing East and West, North and South, backed by the latest research on different aspects of international business carried out in different parts of the world.
Nákup knihy
The Global Business Handbook, David J. Newlands, Mark J. Hooper
- Jazyk
- Rok vydania
- 2009
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- (pevná)
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- Titul
- The Global Business Handbook
- Jazyk
- anglicky
- Autori
- David J. Newlands, Mark J. Hooper
- Vydavateľ
- Gower Publishing, Ltd.
- Rok vydania
- 2009
- Väzba
- pevná
- Počet strán
- 577
- ISBN10
- 0566087472
- ISBN13
- 9780566087479
- Série
- Anotácia
- This reader is based on the structure of the very successful IESEG International Management School programme on international management. It includes a global focus representing East and West, North and South, backed by the latest research on different aspects of international business carried out in different parts of the world.