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Customer Data Integration

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"Customers are the heart of any business. But we can't succeed if we develop only one talk addressed to the 'average customer. ' Instead we must know each customer and build our individual engagements with that knowledge. If Customer Relationship Management (CRM) is going to work, it calls for skills in Customer Data Integration (CDI).

Nákup knihy

Customer Data Integration, Jill Dyché

Jazyk
Rok vydania
2006
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Platobné metódy

3,3
Dobrá
14 Hodnotenie

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Titul
Customer Data Integration
Jazyk
anglicky
Vydavateľ
Wiley, J
Rok vydania
2006
Väzba
pevná
Počet strán
320
ISBN10
0471916978
ISBN13
9780471916970
Série
Hodnotenie
3,3 z 5
Anotácia
"Customers are the heart of any business. But we can't succeed if we develop only one talk addressed to the 'average customer. ' Instead we must know each customer and build our individual engagements with that knowledge. If Customer Relationship Management (CRM) is going to work, it calls for skills in Customer Data Integration (CDI).