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A field guide for interaction design professions wanting to investigate building and using Personas; includes case study, examples, sample documents and tools, and best practices from practitioners who have been using these techniques in companies of all shapes and sizes.
Nákup knihy
The Persona Lifecycle, John Pruitt, Tamara Adlin
- Jazyk
- Rok vydania
- 2006
- Väzba
- (mäkká)
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- Titul
- The Persona Lifecycle
- Jazyk
- anglicky
- Autori
- John Pruitt, Tamara Adlin
- Vydavateľ
- Morgan Kaufmann
- Rok vydania
- 2006
- Väzba
- mäkká
- Počet strán
- 744
- ISBN10
- 0125662513
- ISBN13
- 9780125662512
- Série
- Kategórie
- Štítky
- Byznys, Príručky a návody
- Hodnotenie
- 4,05 z 5
- Anotácia
- A field guide for interaction design professions wanting to investigate building and using Personas; includes case study, examples, sample documents and tools, and best practices from practitioners who have been using these techniques in companies of all shapes and sizes.