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Battle of the titans : how the fight to the death between Apple and Google is transforming our lives

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The story behind the bitter rivalry between Apple and Google - and how an an epic battle is reshaping the way we think about technology. The deathmatch between Apple and Google is not just a story of corporate competition - it's a dramatic saga of a friendship gone sour, of trust and agreements betrayed, of visionaries Steve Jobs and his successor Tim Cook versus Larry Page, Sergey Brin, and Eric Schmidt. This is a story of bickering, backstabbing, poaching and paranoia, of hardware versus software and patents versus products. After more than a decade of reporting on this rivalry, Fred Vogelstein has incredible access to the boardroom conversations, unofficial reactions, outbursts, personalities, deals, lawsuits and allegations that have shaped how we use these products.

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Battle of the titans : how the fight to the death between Apple and Google is transforming our lives, Fred Vogelstein

Jazyk
Rok vydania
2014
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Titul
Battle of the titans : how the fight to the death between Apple and Google is transforming our lives
Jazyk
anglicky
Vydavateľ
William Collins
Rok vydania
2014
Väzba
mäkká
Počet strán
260
ISBN10
0007518846
ISBN13
9780007518845
Série
Hodnotenie
3,9 z 5
Anotácia
The story behind the bitter rivalry between Apple and Google - and how an an epic battle is reshaping the way we think about technology. The deathmatch between Apple and Google is not just a story of corporate competition - it's a dramatic saga of a friendship gone sour, of trust and agreements betrayed, of visionaries Steve Jobs and his successor Tim Cook versus Larry Page, Sergey Brin, and Eric Schmidt. This is a story of bickering, backstabbing, poaching and paranoia, of hardware versus software and patents versus products. After more than a decade of reporting on this rivalry, Fred Vogelstein has incredible access to the boardroom conversations, unofficial reactions, outbursts, personalities, deals, lawsuits and allegations that have shaped how we use these products.