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Viac o knihe
Introduction to platform businesses -- The meteoric rise of platform businesses -- What is a platform business? -- Economic characteristics of platforms -- Platforms as business models -- Platform-powered ecosystems -- Lifestages of platforms : design -- Platform ignition: proving the concept -- Platform scaling : reaching critical mass -- Platform maturity : defending profitable growth -- Platform pricing -- Trust, governance & brand -- Platforms, regulation and competition -- Competing against platforms -- The future of platforms -- Index
Nákup knihy
Platform strategy, Laure Claire Reillier, Benoit Reillier
- Jazyk
- Rok vydania
- 2017
- Väzba
- (pevná)
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- Titul
- Platform strategy
- Jazyk
- anglicky
- Vydavateľ
- Routledge, Taylor & Francis Group
- Rok vydania
- 2017
- Väzba
- pevná
- Počet strán
- 222
- ISBN10
- 1472480244
- ISBN13
- 9781472480248
- Série
- Zbierka
- Gower book
- Kategórie
- Štítky
- Byznys
- Anotácia
- Introduction to platform businesses -- The meteoric rise of platform businesses -- What is a platform business? -- Economic characteristics of platforms -- Platforms as business models -- Platform-powered ecosystems -- Lifestages of platforms : design -- Platform ignition: proving the concept -- Platform scaling : reaching critical mass -- Platform maturity : defending profitable growth -- Platform pricing -- Trust, governance & brand -- Platforms, regulation and competition -- Competing against platforms -- The future of platforms -- Index