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Beyond customer satisfaction to customer loyalty. The key to greater profitability

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  • 148 stránok
  • 6 hodin čítania

Viac o knihe

This is part of a series of AMA management briefings which provide concise reports on current trends for professionals. It considers the question of customer satisfaction and customer loyalty, showing how to maximize profitability.

Nákup knihy

Beyond customer satisfaction to customer loyalty. The key to greater profitability, Keki R. Bhote

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Rok vydania
1996
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3,2
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7 Hodnotenie

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