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Authors deliver an eye-opening look at the core of all business--trust, and teach you the secrets to gaining it, keeping it, and using it to build competitive differentiation, create price elasticity, attract more affluent clients, and inspire referrals. You'll get the essential strategies required to build trust in an understandably untrusting world, and in turn, attract both business and profits
Nákup knihy
No B.S.Trust-Based Marketing, Dan S. Kennedy, Matt Zagula
- Jazyk
- Rok vydania
- 2012
- Väzba
- (mäkká)
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- Titul
- No B.S.Trust-Based Marketing
- Jazyk
- anglicky
- Autori
- Dan S. Kennedy, Matt Zagula
- Vydavateľ
- Entrepreneur Press
- Rok vydania
- 2012
- Väzba
- mäkká
- Počet strán
- 290
- ISBN10
- 1599184400
- ISBN13
- 9781599184401
- Série
- Štítky
- Byznys
- Hodnotenie
- 4,3 z 5
- Anotácia
- Authors deliver an eye-opening look at the core of all business--trust, and teach you the secrets to gaining it, keeping it, and using it to build competitive differentiation, create price elasticity, attract more affluent clients, and inspire referrals. You'll get the essential strategies required to build trust in an understandably untrusting world, and in turn, attract both business and profits