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Retail Branding: From stopping power to shopping power

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This book explains openly and directly the complex and holistic nature of retail branding.

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Retail Branding: From stopping power to shopping power, Michel van Tongeren

Jazyk
Rok vydania
2004
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Titul
Retail Branding: From stopping power to shopping power
Jazyk
anglicky
Rok vydania
2004
Väzba
pevná
Počet strán
160
ISBN10
9063690436
ISBN13
9789063690434
Série
Hodnotenie
4 z 5
Anotácia
This book explains openly and directly the complex and holistic nature of retail branding.