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Why do we attempt to justify decisions that are clearly irrational? The answer lies in cognitive dissonance, the feeling of mental discomfort we experience when we hold two contradictory beliefs at the same time.
Nákup knihy
A Theory of Cognitive Dissonance, Camille Morvan
- Jazyk
- Rok vydania
- 2017
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- Titul
- A Theory of Cognitive Dissonance
- Jazyk
- anglicky
- Autori
- Camille Morvan
- Vydavateľ
- Macat International Limited
- Rok vydania
- 2017
- Väzba
- mäkká
- Počet strán
- 97
- ISBN10
- 1912127814
- ISBN13
- 9781912127818
- Série
- Anotácia
- Why do we attempt to justify decisions that are clearly irrational? The answer lies in cognitive dissonance, the feeling of mental discomfort we experience when we hold two contradictory beliefs at the same time.