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The Social License

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  • 187 stránok
  • 7 hodin čítania

Viac o knihe

A distinctive and direct guide to legitimacy in business, focusing on the new benchmark of a 'Social License to Operate'. Featuring case studies of what is and isn't working, this book explains how business owners and CSR professionals can integrate legitimacy into the heart of their company strategy, beyond CSR and good PR.

Nákup knihy

The Social License, John Morrison

Jazyk
Rok vydania
2014
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4,2
Veľmi dobrá
6 Hodnotenie

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Titul
The Social License
Jazyk
anglicky
Rok vydania
2014
Väzba
pevná
Počet strán
187
ISBN10
1137370718
ISBN13
9781137370716
Série
Hodnotenie
4,15 z 5
Anotácia
A distinctive and direct guide to legitimacy in business, focusing on the new benchmark of a 'Social License to Operate'. Featuring case studies of what is and isn't working, this book explains how business owners and CSR professionals can integrate legitimacy into the heart of their company strategy, beyond CSR and good PR.