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This book gives owners of new and/or emerging businesses extensive knowledge of the steps of strategic planning. They learn how to assess the external environment, how to address competitive forces, how to identify internal strengths and weaknesses, and how to and develop a strategic thrust for their emerging enterprises.
Nákup knihy
Strategic Planning for New & Emerging Businesses : A Consulting Approach, Fred L. Fry, Charles R. Stoner, Laurence G. Weinzimmer
- Jazyk
- Rok vydania
- 1999
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- (pevná)
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- Titul
- Strategic Planning for New & Emerging Businesses : A Consulting Approach
- Jazyk
- anglicky
- Vydavateľ
- Dearborn
- Rok vydania
- 1999
- Väzba
- pevná
- Počet strán
- 242
- ISBN10
- 1574101145
- ISBN13
- 9781574101140
- Série
- Hodnotenie
- 4,5 z 5
- Anotácia
- This book gives owners of new and/or emerging businesses extensive knowledge of the steps of strategic planning. They learn how to assess the external environment, how to address competitive forces, how to identify internal strengths and weaknesses, and how to and develop a strategic thrust for their emerging enterprises.