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The second edition ofthis comprehensive introduction to studying behavioral economics includes recent research and offers an overview of methodology and expanded material on rationality, behavioral game theory and the nature of the role of evidence in testing. More worked examples, real-life cases and end-of-chapter questions are included.
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An Introduction to Behavioral Economics, Nick Wilkinson
- Jazyk
- Rok vydania
- 2012
- Väzba
- (mäkká)
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- Titul
- An Introduction to Behavioral Economics
- Jazyk
- anglicky
- Autori
- Nick Wilkinson
- Vydavateľ
- Palgrave Macmillan
- Rok vydania
- 2012
- Väzba
- mäkká
- Počet strán
- 592
- ISBN10
- 0230291465
- ISBN13
- 9780230291461
- Série
- Štítky
- Byznys
- Hodnotenie
- 3,6 z 5
- Anotácia
- The second edition ofthis comprehensive introduction to studying behavioral economics includes recent research and offers an overview of methodology and expanded material on rationality, behavioral game theory and the nature of the role of evidence in testing. More worked examples, real-life cases and end-of-chapter questions are included.