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Every business in every industry faces the specter of lower--priced competition. In order to maintain healthy margins, most companies cana t drop their prices endlessly. Instead, they have to find a way to sell their product despite its price. This book offers practical advice and smart tactics for outselling a lower--priced competitor.
Nákup knihy
How to Sell at Margins Higher Than Your Competitors, William T. Brooks
- Jazyk
- Rok vydania
- 2005
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- (pevná)
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- Titul
- How to Sell at Margins Higher Than Your Competitors
- Jazyk
- anglicky
- Autori
- William T. Brooks
- Vydavateľ
- John Wiley And Sons Ltd
- Rok vydania
- 2005
- Väzba
- pevná
- Počet strán
- 272
- ISBN10
- 0471744832
- ISBN13
- 9780471744832
- Série
- Hodnotenie
- 3,9 z 5
- Anotácia
- Every business in every industry faces the specter of lower--priced competition. In order to maintain healthy margins, most companies cana t drop their prices endlessly. Instead, they have to find a way to sell their product despite its price. This book offers practical advice and smart tactics for outselling a lower--priced competitor.