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An evocative symbol of the 1960s was its youth counterculture. This study reveals that the youthful revolutionaries were augmented by such unlikely allies as the advertising industry and the men's clothing business. The ad industry celebrated irrepressible youth and promoted defiance and revolt.
Nákup knihy
The Conquest of Cool, Frank-Thomas Mellert
- Jazyk
- Rok vydania
- 1998
- Väzba
- (mäkká)
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- Titul
- The Conquest of Cool
- Jazyk
- anglicky
- Autori
- Frank-Thomas Mellert
- Vydavateľ
- The University of Chicago Press
- Rok vydania
- 1998
- Väzba
- mäkká
- Počet strán
- 322
- ISBN10
- 0226260127
- ISBN13
- 9780226260129
- Série
- Kategórie
- Hodnotenie
- 3,85 z 5
- Anotácia
- An evocative symbol of the 1960s was its youth counterculture. This study reveals that the youthful revolutionaries were augmented by such unlikely allies as the advertising industry and the men's clothing business. The ad industry celebrated irrepressible youth and promoted defiance and revolt.