Viac o knihe
More than simply a comprehensive collection of brand success stories, this text will also help businesses and students to easily identify the factors behind these successes, and to place them into a broader business and social context.
Nákup knihy
Brand royalty : how the world's top 100 brands thrive & survive, Matt Haig
- Jazyk
- Rok vydania
- 2006
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- (mäkká)
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