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Customer Loyalty

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Providing Customer Loyalty model, this edition includes business-to-business examples that seek to help suppliers shore up loyalty in their distribution chain. It discusses the increase in loyalty when companies use multiple channels of distribution.

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Customer Loyalty, Jill Griffin

Jazyk
Rok vydania
2002
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Titul
Customer Loyalty
Jazyk
anglicky
Rok vydania
2002
Väzba
mäkká
Počet strán
272
ISBN10
0787963887
ISBN13
9780787963880
Série
Hodnotenie
5 z 5
Anotácia
Providing Customer Loyalty model, this edition includes business-to-business examples that seek to help suppliers shore up loyalty in their distribution chain. It discusses the increase in loyalty when companies use multiple channels of distribution.