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Strategic Storytelling: How to Create Persuasive Business Presentations

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"Strategic Storytelling" is a complete guide to creating persuasive business presentations.Based on intensive study of presentations developed by leading management consulting firms, this step-by-step playbook shows you how to craft stories using proven narrative frameworks, design data-driven slides, and master your verbal and non-verbal delivery.

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Strategic Storytelling: How to Create Persuasive Business Presentations, Dave McKinsey

Jazyk
Rok vydania
2014
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Titul
Strategic Storytelling: How to Create Persuasive Business Presentations
Jazyk
anglicky
Rok vydania
2014
Väzba
mäkká
Počet strán
266
ISBN10
1500594466
ISBN13
9781500594466
Série
Anotácia
"Strategic Storytelling" is a complete guide to creating persuasive business presentations.Based on intensive study of presentations developed by leading management consulting firms, this step-by-step playbook shows you how to craft stories using proven narrative frameworks, design data-driven slides, and master your verbal and non-verbal delivery.