Miláčik čitateľov je práve vypredaný
Viac o knihe
What do brands like Apple, Diesel, Abercrombie & Fitch and Virgin have in common and what differentiates them from other brands? These brands are able to maintain a relationship with their clients that goes beyond brand loyalty. This gives a complete analysis of Lifestyle Brands, that inspire, guide and motivate beyond product benefits alone.
Nákup knihy
Lifestyle Brands, Stefania Saviolo, Antonio Marazza
- Jazyk
- Rok vydania
- 2012
- Väzba
- (pevná)
Akonáhle sa objaví, pošleme e-mail.
Platobné metódy
Tu nám chýba tvoja recenzia
- Titul
- Lifestyle Brands
- Podtitul
- A Guide to Aspirational Marketing
- Jazyk
- anglicky
- Autori
- Stefania Saviolo, Antonio Marazza
- Vydavateľ
- Palgrave Macmillan
- Rok vydania
- 2012
- Väzba
- pevná
- Počet strán
- 141
- ISBN10
- 1137285923
- ISBN13
- 9781137285928
- Série
- Hodnotenie
- 3,7 z 5
- Anotácia
- What do brands like Apple, Diesel, Abercrombie & Fitch and Virgin have in common and what differentiates them from other brands? These brands are able to maintain a relationship with their clients that goes beyond brand loyalty. This gives a complete analysis of Lifestyle Brands, that inspire, guide and motivate beyond product benefits alone.