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As shoppers' needs and lifestyles evolve, so do the places where they shop. Lifestyle Stores presents a fresh approach to retail store design around the globe. It shows how international retailers, acclaimed designers and architects create a compelling ambience that encourages customer interaction, enhances comfort, and - most important - entices consumers to buy. Author Martin Pegler offers his authoritative insights into the challenges and victories of today's most successful shopping emporiums that utilize entertainment, factor in consumer buying patterns, and reflect designer style.
Nákup knihy
Lifestyle Stores, Martin M. Pegler
- Jazyk
- Rok vydania
- 1996
- product-detail.submit-box.info.binding
- (pevná)
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- Titul
- Lifestyle Stores
- Jazyk
- anglicky
- Autori
- Martin M. Pegler
- Vydavateľ
- PBC International
- Rok vydania
- 1996
- Väzba
- pevná
- Počet strán
- 175
- ISBN10
- 0866364986
- ISBN13
- 9780866364980
- Série
- Štítky
- Náučná literatúra, Hobby
- Anotácia
- As shoppers' needs and lifestyles evolve, so do the places where they shop. Lifestyle Stores presents a fresh approach to retail store design around the globe. It shows how international retailers, acclaimed designers and architects create a compelling ambience that encourages customer interaction, enhances comfort, and - most important - entices consumers to buy. Author Martin Pegler offers his authoritative insights into the challenges and victories of today's most successful shopping emporiums that utilize entertainment, factor in consumer buying patterns, and reflect designer style.