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Hodnotenie knihy
Parametre
- 132 stránok
- 5 hodin čítania
Viac o knihe
Focusing on the psychological underpinnings of consumer behavior, this book guides companies in developing effective communication strategies that foster trust and enhance customer experience. It explores the reasons behind customer decisions and offers methodical applications for promoting products and services. By emphasizing emotional connections and experiential simplicity, it equips businesses with tactics for systematic persuasion, ultimately aiming to improve their engagement with customers and drive sales.
Nákup knihy
UX Redefined, Johannes Robier
- Jazyk
- Rok vydania
- 2015
- product-detail.submit-box.info.binding
- (pevná)
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- Titul
- UX Redefined
- Podtitul
- Winning and Keeping Customers with Enhanced Usability and User Experience
- Jazyk
- anglicky
- Autori
- Johannes Robier
- Vydavateľ
- Springer
- Rok vydania
- 2015
- Väzba
- pevná
- Počet strán
- 132
- ISBN13
- 9783319210612
- Série
- Štítky
- Náučná literatúra, Spoločenské vedy, Byznys, Biznis & Manažment, Psychologická tematika, Psychológia
- Hodnotenie
- 4 z 5
- Anotácia
- Focusing on the psychological underpinnings of consumer behavior, this book guides companies in developing effective communication strategies that foster trust and enhance customer experience. It explores the reasons behind customer decisions and offers methodical applications for promoting products and services. By emphasizing emotional connections and experiential simplicity, it equips businesses with tactics for systematic persuasion, ultimately aiming to improve their engagement with customers and drive sales.