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Franchising & Licensing

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Are intellectual property-leveraging and expansion strategies such as franchising and licensing good ways to grow your business? More and more companies are discovering that yes, they are.

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Franchising & Licensing, Andrew J. Sherman

Jazyk
Rok vydania
2011
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Titul
Franchising & Licensing
Jazyk
anglicky
Rok vydania
2011
Väzba
pevná
Počet strán
451
ISBN10
0814415563
ISBN13
9780814415566
Série
Hodnotenie
4 z 5
Anotácia
Are intellectual property-leveraging and expansion strategies such as franchising and licensing good ways to grow your business? More and more companies are discovering that yes, they are.