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Provides a fresh model to help readers conceptualize and combine various aspects of the virtual and the real to create breakthrough customer experiences. This title delineates eight different realms of digital/real experience, and shows how innovative companies operate within - and across - each to create extraordinary customer value
Nákup knihy
Infinite Possibility, B. Joseph Pine
- Jazyk
- Rok vydania
- 2011
- product-detail.submit-box.info.binding
- (pevná)
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- Titul
- Infinite Possibility
- Podtitul
- Creating Customer Value on the Digital Frontier
- Jazyk
- anglicky
- Autori
- B. Joseph Pine
- Vydavateľ
- BK Business
- Rok vydania
- 2011
- Väzba
- pevná
- Počet strán
- 268
- ISBN10
- 160509563X
- ISBN13
- 9781605095639
- Série
- Hodnotenie
- 3,9 z 5
- Anotácia
- Provides a fresh model to help readers conceptualize and combine various aspects of the virtual and the real to create breakthrough customer experiences. This title delineates eight different realms of digital/real experience, and shows how innovative companies operate within - and across - each to create extraordinary customer value