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Considered the nation number one marketing program, Marketing Essentials is the essential text for introducing students to the skills, strategies, and topics that make up the ever-changing world of marketing. It effectively captures the excitement of this fast-paced discipline with engrossing narrative, engaging graphics, and real-life case studies.
Nákup knihy
Marketing Essentials, Grady Kimbrell
- Jazyk
- Rok vydania
- 1990
- product-detail.submit-box.info.binding
- (pevná)
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- Titul
- Marketing Essentials
- Jazyk
- anglicky
- Autori
- Grady Kimbrell
- Vydavateľ
- Glencoe
- Rok vydania
- 1990
- Väzba
- pevná
- Počet strán
- 548
- ISBN10
- 0028200004
- ISBN13
- 9780028200002
- Série
- Anotácia
- Considered the nation number one marketing program, Marketing Essentials is the essential text for introducing students to the skills, strategies, and topics that make up the ever-changing world of marketing. It effectively captures the excitement of this fast-paced discipline with engrossing narrative, engaging graphics, and real-life case studies.