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Shows how small and medium-sized companies, local governments and city planners can benefit from globalization at the local level. The book explores why emerging companies have to be "born global" to keep their domestic business, and how apparent problems can be turned to advantage.
Nákup knihy
World Class, Rosabeth Mossová Kanterová
- Jazyk
- Rok vydania
- 1995
- product-detail.submit-box.info.binding
- (pevná)
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- Titul
- World Class
- Jazyk
- anglicky
- Rok vydania
- 1995
- Väzba
- pevná
- Počet strán
- 416
- ISBN10
- 0684811294
- ISBN13
- 9780684811291
- Série
- Hodnotenie
- 3,5 z 5
- Anotácia
- Shows how small and medium-sized companies, local governments and city planners can benefit from globalization at the local level. The book explores why emerging companies have to be "born global" to keep their domestic business, and how apparent problems can be turned to advantage.