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Crafting and executing strategy : the quest for competitive advantage : concepts and cases.

Viac o knihe

Thompson, Strickland and Gambles', CRAFTING AND EXECUTING STRATEGY, 14e presents the most recent research in strategy in a way that students can understand and apply to business cases and problems. Known for its cases and teaching notes, CRAFTING AND EXECUTING STRATEGY includes a case line-up that will spark student interest and generate lively classroom discussions.

Nákup knihy

Crafting and executing strategy : the quest for competitive advantage : concepts and cases., John Gamble, A. J. Strickland, Arthur A. Thompson

Jazyk
Rok vydania
2005
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Titul
Crafting and executing strategy : the quest for competitive advantage : concepts and cases.
Jazyk
anglicky
Rok vydania
2005
Väzba
pevná
Počet strán
1056
ISBN10
0071114009
ISBN13
9780071114004
Série
Anotácia
Thompson, Strickland and Gambles', CRAFTING AND EXECUTING STRATEGY, 14e presents the most recent research in strategy in a way that students can understand and apply to business cases and problems. Known for its cases and teaching notes, CRAFTING AND EXECUTING STRATEGY includes a case line-up that will spark student interest and generate lively classroom discussions.