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Strategic management

Viac o knihe

Discusses the strategic process and how to assess the position of a company and that of its competitors. The book then considers how to analyze the resources of a company and the questions that need to be asked when developing a corporate strategy.

Nákup knihy

Strategic management, John L. Thompson

Jazyk
Rok vydania
1990
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Titul
Strategic management
Jazyk
anglicky
Rok vydania
1990
Väzba
mäkká
Počet strán
656
ISBN10
0412375001
ISBN13
9780412375002
Série
Anotácia
Discusses the strategic process and how to assess the position of a company and that of its competitors. The book then considers how to analyze the resources of a company and the questions that need to be asked when developing a corporate strategy.