Best Ads

Sex in Advertising

Autori

Dave Saunders

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128 stránok
5 hodin čítania

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This study looks at how sex has been used as a marketing tool and explores the work of photographers and art directors to reveal how advertising not only sells the product, but enters into our culture and the language of everyday life. It examines some controversial advertisements of recent years.

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Best Ads, Dave Saunders

Jazyk
Rok vydania: 1996
Väzba: (pevná)

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Titul: Best Ads
Podtitul: Sex in Advertising
Jazyk: anglicky
Autori: Dave Saunders
Vydavateľ: B. T. Batsford
Rok vydania: 1996
Väzba: pevná
Počet strán: 128
ISBN10: 0713479035
ISBN13: 9780713479034
Série
Kategórie: Náučná literatúra Umenie & Kultúra Design
Náučná literatúra Biznis & Manažment Marketing & Predaj
Štítky: Byznys, Marketing a PR, Reklama a propagácia, Umelecké fotografie, Erotický biznis
Hodnotenie: 2 z 5
Anotácia: This study looks at how sex has been used as a marketing tool and explores the work of photographers and art directors to reveal how advertising not only sells the product, but enters into our culture and the language of everyday life. It examines some controversial advertisements of recent years.