Parametre
Viac o knihe
This text ties together a conceptual foundation of consumer behaviour with an applications orientation. It is intended for undergraduate-level courses in consumer behaviour and also as an introductory course at MBA level.
Nákup knihy
Consumer Behavior and Marketing Action, Henry Assael
- Jazyk
- Rok vydania
- 1995
- product-detail.submit-box.info.binding
- (pevná)
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Platobné metódy
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