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This study of persuasive techniques in English is designed as an introduction for students. The volume aims to clarify the complexities of persuasive language - both written and spoken - and enables students to develop their own rhetorical skills. Part one considers the sources of persuasion, part two analyzes rhetoric in action, using a variety of extracts and examples and part three demonstrates the interaction between rhetoric and current critical and linguisitic theories.
Nákup knihy
Persuading People, Robert Cockcroft, Susan Cockcroft
- Jazyk
- Rok vydania
- 2005
- Väzba
- (mäkká)
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- Titul
- Persuading People
- Podtitul
- An Introduction to Rhetoric - Second Edition
- Jazyk
- anglicky
- Autori
- Robert Cockcroft, Susan Cockcroft
- Vydavateľ
- Palgrave Macmillan
- Rok vydania
- 2005
- Väzba
- mäkká
- Počet strán
- 240
- ISBN10
- 1403921822
- ISBN13
- 9781403921826
- Série
- Hodnotenie
- 3,5 z 5
- Anotácia
- This study of persuasive techniques in English is designed as an introduction for students. The volume aims to clarify the complexities of persuasive language - both written and spoken - and enables students to develop their own rhetorical skills. Part one considers the sources of persuasion, part two analyzes rhetoric in action, using a variety of extracts and examples and part three demonstrates the interaction between rhetoric and current critical and linguisitic theories.