Miláčik čitateľov je práve vypredaný
Parametre
- 320 stránok
- 12 hodin čítania
Viac o knihe
This M&E Handbook is a basic text for students who have some background of general marketing theory but little or no knowledge in the specialized area of international marketing. Recommended by the Institutes of Export and Marketing, this Handbook is also suitable for those studying for the examinations of the CAM Foundation. recommended reading lists of CIM, CAM, Institute of Export and Institute of Freight Forwarders.
Nákup knihy
International Marketing, Lorena S. Walsh
- Jazyk
- Rok vydania
- 1993
- product-detail.submit-box.info.binding
- (mäkká)
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Platobné metódy
Nikto zatiaľ neohodnotil.
- Titul
- International Marketing
- Podtitul
- 3rd Edition
- Jazyk
- anglicky
- Autori
- Lorena S. Walsh
- Vydavateľ
- Financial Times Management
- Rok vydania
- 1993
- Väzba
- mäkká
- Počet strán
- 320
- ISBN10
- 0712109811
- ISBN13
- 9780712109819
- Série
- Štítky
- Náučná literatúra, Učebnice, Byznys, Biznis & Manažment, Ostatné učebnice, Vysokoškolské učebnice, Marketing & Predaj, Marketing a PR, Medzinárodné vzťahy
- Anotácia
- This M&E Handbook is a basic text for students who have some background of general marketing theory but little or no knowledge in the specialized area of international marketing. Recommended by the Institutes of Export and Marketing, this Handbook is also suitable for those studying for the examinations of the CAM Foundation. recommended reading lists of CIM, CAM, Institute of Export and Institute of Freight Forwarders.