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This book, by two leading analysts, focuses upon the main obstacles facing companies operating in post-crisis Asia. It identifies the transformation of the competitive landscape and provides a series of strategies for business success in Asia. The book is timely and essential reading for managers and business professionals.
Nákup knihy
Big in Asia, Michael Bäckmann, Charlotte Butler
- Jazyk
- Rok vydania
- 2002
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- (pevná)
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- Titul
- Big in Asia
- Podtitul
- 25 Strategies for Business Success
- Jazyk
- anglicky
- Autori
- Michael Bäckmann, Charlotte Butler
- Vydavateľ
- Palgrave Macmillan
- Rok vydania
- 2002
- Väzba
- pevná
- ISBN10
- 0333985117
- ISBN13
- 9780333985113
- Série
- Štítky
- Náučná literatúra, Byznys, Biznis & Manažment, Ekonómia, Ázia
- Hodnotenie
- 4 z 5
- Anotácia
- This book, by two leading analysts, focuses upon the main obstacles facing companies operating in post-crisis Asia. It identifies the transformation of the competitive landscape and provides a series of strategies for business success in Asia. The book is timely and essential reading for managers and business professionals.