Pan Am: History, Design & Identity

Viac o knihe

Pan Am: History, Design & Identity is the captivating story of an airline company that refused to consider anything impossible and single-handedly revolutionized air travel despite ­innumerable technical, political and organizational obstacles. From modest beginnings in the late 1920s, Pan Am developed into the world’s best known airline company and served as an ambassador of American values and leadership. No other company has had a comparable influence on the ­airline industry, continually finding solutions for problems considered insolvable by others. The author explores the astonishing complexity of the company and its founder, Juan Trippe, including some of the lesser known activities. For example, Pan Am for more than a decade built and operated the largest airline in China. Moreover, it founded Intercontinental Hotels, which has become a leading hotel group. As a pioneer of global hotel operations, the company introduced a remarkable architectural and graphic design concept.