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Viac o knihe
Covering key topics in the field of European marketing, this book looks at the nature of marketing on the continent as a whole, as well as considering important country-by-country variations.
Nákup knihy
The European Marketing Pocket Book, World Advertising Research Center
- Jazyk
- Rok vydania
- 2003
- Väzba
- (mäkká)
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- Titul
- The European Marketing Pocket Book
- Podtitul
- 2004
- Jazyk
- anglicky
- Vydavateľ
- mediaedge:cia
- Rok vydania
- 2003
- Väzba
- mäkká
- Počet strán
- 352
- ISBN10
- 1841161454
- ISBN13
- 9781841161457
- Série
- Štítky
- Byznys, Marketing a PR
- Anotácia
- Covering key topics in the field of European marketing, this book looks at the nature of marketing on the continent as a whole, as well as considering important country-by-country variations.