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Customer service is the new competitive business battleground. This book, by an internationally acclaimed entrepreneur, is a hands-on guide for people who run businesses or work in them, written in simple jargon-free style. Feargal Quinn explains: The 'Boomerang Principle' (bringing the customer back); How to get the feel of the market place; How to listen effectively to the customer; Customer panels; Why you should increase the number of complaints; How to introduce fun and surprise into business. An essential handbook for managers, company directors, employees and students.
Nákup knihy
Crowning the Customer, Senator Feargal Quinn
- Jazyk
- Rok vydania
- 2002
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- Titul
- Crowning the Customer
- Podtitul
- How to Become Customer-Driven
- Jazyk
- anglicky
- Autori
- Senator Feargal Quinn
- Vydavateľ
- Gill & Macmillan
- Rok vydania
- 2002
- Väzba
- mäkká
- Počet strán
- 160
- ISBN10
- 0862787637
- ISBN13
- 9780862787639
- Série
- Anotácia
- Customer service is the new competitive business battleground. This book, by an internationally acclaimed entrepreneur, is a hands-on guide for people who run businesses or work in them, written in simple jargon-free style. Feargal Quinn explains: The 'Boomerang Principle' (bringing the customer back); How to get the feel of the market place; How to listen effectively to the customer; Customer panels; Why you should increase the number of complaints; How to introduce fun and surprise into business. An essential handbook for managers, company directors, employees and students.