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How To Lie With Charts

Second Edition

Hodnotenie knihy

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This item is the 2nd Edition. The Third Edition (Investor's Edition) has been released with new and updated material. If you're using a computer to generate charts for meetings and reports, you don't have to be taught how to lie-you're already doing it. You probably don't know your charts are unreliable, and neither does your audience. So you're getting away with it-until a manager or a sales prospect or an investor makes a bad decision based on the information that you were so helpful to provide. The main focus of How to Lie with Charts is on the principles of persuasive-and undistorted-visual communication. It's about careful thinking and clear expression. So don't blame the computers. People are running the show.

Nákup knihy

How To Lie With Charts, Gerald Everett Jones

Jazyk
Rok vydania
2006
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Cena
8,49 €

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Titul
How To Lie With Charts
Podtitul
Second Edition
Jazyk
anglicky
Rok vydania
2006
Väzba
mäkká
Počet strán
302
ISBN10
1419651439
ISBN13
9781419651434
Série
Hodnotenie
4 z 5
Anotácia
This item is the 2nd Edition. The Third Edition (Investor's Edition) has been released with new and updated material. If you're using a computer to generate charts for meetings and reports, you don't have to be taught how to lie-you're already doing it. You probably don't know your charts are unreliable, and neither does your audience. So you're getting away with it-until a manager or a sales prospect or an investor makes a bad decision based on the information that you were so helpful to provide. The main focus of How to Lie with Charts is on the principles of persuasive-and undistorted-visual communication. It's about careful thinking and clear expression. So don't blame the computers. People are running the show.