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The authors have conducted extensive research into the role of business in public life. This book takes a practice-oriented look at corporate citizenship, and uses real, behind the scenes examples from well-known companies to show that for many firms social responsibility is becoming more integrated into corporate strategy.
Nákup knihy
Beyond Good Company, Bradley K. Googins, Philip H. Mirvis, Steven A. Rochlin
- Jazyk
- Rok vydania
- 2007
- product-detail.submit-box.info.binding
- (pevná),
- Stav knihy
- Dobrá
- Cena
- 6,99 €
Platobné metódy
Nikto zatiaľ neohodnotil.
- Titul
- Beyond Good Company
- Podtitul
- Next Generation Corporate Citizenship
- Jazyk
- anglicky
- Vydavateľ
- Palgrave Macmillan
- Rok vydania
- 2007
- Väzba
- pevná
- Počet strán
- 288
- ISBN10
- 1403984832
- ISBN13
- 9781403984838
- Série
- Štítky
- Byznys
- Anotácia
- The authors have conducted extensive research into the role of business in public life. This book takes a practice-oriented look at corporate citizenship, and uses real, behind the scenes examples from well-known companies to show that for many firms social responsibility is becoming more integrated into corporate strategy.