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Newsjacking
Autori
Viac o knihe
Based on the themes and concepts the authors have devised through their research, this title combines principles and creative strategies with inspiring yet rapidly executed work to show how for advertising to be effective it has to move fast. It features Global brands throughout and includes campaigns for Nestle, Samsung, Adidas, and Heineken.
Nákup knihy
Newsjacking, Grant Hunter, Jon Burkhart
- Jazyk
- Rok vydania
- 2013
- Väzba
- (pevná),
- Stav knihy
- Dobrá
- Cena
- 1,19 €
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- Titul
- Newsjacking
- Jazyk
- anglicky
- Autori
- Grant Hunter, Jon Burkhart
- Vydavateľ
- Thames & Hudson
- Rok vydania
- 2013
- Väzba
- pevná
- Počet strán
- 224
- ISBN10
- 0500516723
- ISBN13
- 9780500516720
- Série
- Anotácia
- Based on the themes and concepts the authors have devised through their research, this title combines principles and creative strategies with inspiring yet rapidly executed work to show how for advertising to be effective it has to move fast. It features Global brands throughout and includes campaigns for Nestle, Samsung, Adidas, and Heineken.