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The Copy Book

How 32 Of The World's Best Advertising Writers Write Their Advertising

Viac o knihe

Now in its seventh reprint, this volume selects the world's best copywriters and asks them to explain how they work. Ranging from the serious to the seemingly glib and flippant, it features wisdom, hints and tips for the advertising industry.

Nákup knihy

The Copy Book, British Design & Art Direction (Association)

Jazyk
Rok vydania
2000
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Stav knihy
Poškodená
Cena
30,94 €

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Titul
The Copy Book
Podtitul
How 32 Of The World's Best Advertising Writers Write Their Advertising
Jazyk
anglicky
Vydavateľ
Rotovision
Rok vydania
2000
Väzba
mäkká
Počet strán
176
ISBN10
2880465931
ISBN13
9782880465933
Série
Anotácia
Now in its seventh reprint, this volume selects the world's best copywriters and asks them to explain how they work. Ranging from the serious to the seemingly glib and flippant, it features wisdom, hints and tips for the advertising industry.