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Strategy

A View from the Top - Third Edition

Parametre

  • 277 stránok
  • 10 hodin čítania

Viac o knihe

This text is a short, up-to-date, practitioner oriented guide to strategy formulation for the established executive. This edition focuses on strategic "ecosystems," global tectonics, formulating a base unit strategy, global strategy formulation, shaping the portfolio, and managing the portfolio. This is intended for practicing executives getting ready to assume executive responsibilities.

Nákup knihy

Strategy, Cornelis A. de Kluyver, John A. Pearce II

Jazyk
Rok vydania
2009
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Stav knihy
Dobrá
Cena
10,49 €

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Titul
Strategy
Podtitul
A View from the Top - Third Edition
Jazyk
anglicky
Rok vydania
2009
Väzba
mäkká
Počet strán
277
ISBN10
013604140X
ISBN13
9780136041405
Série
Anotácia
This text is a short, up-to-date, practitioner oriented guide to strategy formulation for the established executive. This edition focuses on strategic "ecosystems," global tectonics, formulating a base unit strategy, global strategy formulation, shaping the portfolio, and managing the portfolio. This is intended for practicing executives getting ready to assume executive responsibilities.