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* Written by an expert with more than 30 years of experience in every role in the IT industry, this book confronts development process problems head-on, and it tackles the critical steps that must be taken to ensure success* Dives into topics such as identifying opportunities, planning for success, building an appropriate business model, assembling a team, developing software, managing teams, and successfully marketing and selling the product* The book fills a void in the current market, and is an ideal read for all IT professionals
Nákup knihy
Software That Sells, Edward Hasted
- Jazyk
- Rok vydania
- 2005
- Väzba
- (mäkká)
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- Titul
- Software That Sells
- Podtitul
- A Practical Guide to Developing and Marketing Your Software Project
- Jazyk
- anglicky
- Autori
- Edward Hasted
- Vydavateľ
- WILEY
- Rok vydania
- 2005
- Väzba
- mäkká
- Počet strán
- 379
- ISBN10
- 0764597833
- ISBN13
- 9780764597831
- Série
- Štítky
- Byznys, USA, Marketing a PR, Vývoj softvéru, Mikropočítače
- Anotácia
- * Written by an expert with more than 30 years of experience in every role in the IT industry, this book confronts development process problems head-on, and it tackles the critical steps that must be taken to ensure success* Dives into topics such as identifying opportunities, planning for success, building an appropriate business model, assembling a team, developing software, managing teams, and successfully marketing and selling the product* The book fills a void in the current market, and is an ideal read for all IT professionals