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The Theory and Practice of Revenue Management

Parametre

  • 745 stránok
  • 27 hodin čítania

Viac o knihe

Revenue management (RM) has emerged as one of the most important new business practices in recent times. This book is the first comprehensive reference book to be published in the field of RM. It unifies the field, drawing from industry sources as well as relevant research from disparate disciplines, as well as documenting industry practices and implementation details. Successful hardcover version published in April 2004.

Nákup knihy

The Theory and Practice of Revenue Management, Kalyan T. Talluri, Garrett J. van Ryzin

Jazyk
Rok vydania
2005
Väzba
(mäkká),
Stav knihy
Dobrá
Cena
81,99 €

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Titul
The Theory and Practice of Revenue Management
Jazyk
anglicky
Vydavateľ
Springer
Rok vydania
2005
Väzba
mäkká
Počet strán
745
ISBN10
0387243763
ISBN13
9780387243764
Série
Štítky
Anotácia
Revenue management (RM) has emerged as one of the most important new business practices in recent times. This book is the first comprehensive reference book to be published in the field of RM. It unifies the field, drawing from industry sources as well as relevant research from disparate disciplines, as well as documenting industry practices and implementation details. Successful hardcover version published in April 2004.