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Relationship Marketing

Successful Strategies For The Age Of The Customer

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  • 260 stránok
  • 10 hodin čítania

Viac o knihe

From the author of the bestselling The Regis Touch, a simple process for building the crucial relationships that help a company dominate—and own —the market in the Age of the Customer.

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Relationship Marketing, Regis McKenna

Jazyk
Rok vydania
1991
Väzba
(mäkká)
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Titul
Relationship Marketing
Podtitul
Successful Strategies For The Age Of The Customer
Jazyk
anglicky
Vydavateľ
Basic Books
Rok vydania
1991
Väzba
mäkká
Počet strán
260
ISBN10
0201622408
ISBN13
9780201622409
Série
Štítky
Byznys
Anotácia
From the author of the bestselling The Regis Touch, a simple process for building the crucial relationships that help a company dominate—and own —the market in the Age of the Customer.