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Logo Beginnings. Logo Modernism

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Many iconic brands--like Rolex, BMW, Louis Vuitton, and the New York Yankees--use logos designed over 100 years ago. Tracing the origins of the trademark and gathering more than 3,000 logos from the mid-1800s up to 1980, design expert Jens Müller's exhaustive anthology is a must for anyone fascinated by the evolution of modern corporate identities.

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Logo Beginnings. Logo Modernism, Jens Müller, Julius Wiedemann

Jazyk
Rok vydania
2025
Väzba
(pevná)
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Titul
Logo Beginnings. Logo Modernism
Jazyk
anglicky, nemecky, francúzsky
Vydavateľ
Taschen
Rok vydania
2025
Väzba
pevná
Počet strán
512
ISBN10
3754401378
ISBN13
9783754401378
Série
Anotácia
Many iconic brands--like Rolex, BMW, Louis Vuitton, and the New York Yankees--use logos designed over 100 years ago. Tracing the origins of the trademark and gathering more than 3,000 logos from the mid-1800s up to 1980, design expert Jens Müller's exhaustive anthology is a must for anyone fascinated by the evolution of modern corporate identities.