Kniha momentálne nie je na sklade
Viac o knihe
Discusses what is wrong with ads - and how to make it right. This book looks at advertising and decries the emperor's lack of clothing. It also provides examples of - and lays out rules for - good advertising.
Nákup knihy
And Now a Few Words From Me, Bob Garfield
- Jazyk
- Rok vydania
- 2003
Akonáhle sa objaví, pošleme e-mail.
Nikto zatiaľ neohodnotil.
- Titul
- And Now a Few Words From Me
- Podtitul
- Advertising's Leading Critic Lays Down the Law, Once and For All
- Jazyk
- anglicky
- Autori
- Bob Garfield
- Vydavateľ
- McGraw-Hill
- Rok vydania
- 2003
- Počet strán
- 256
- ISBN10
- 0071403167
- ISBN13
- 9780071403160
- Série
- Kategórie
- Štítky
- Byznys, USA, Marketing a PR, Reklama a propagácia
- Anotácia
- Discusses what is wrong with ads - and how to make it right. This book looks at advertising and decries the emperor's lack of clothing. It also provides examples of - and lays out rules for - good advertising.